How to Get That French Riviera European Style in 2024

The French Riviera has long been synonymous with effortless elegance, timeless style, and relaxed luxury. Whether you’re strolling along the Mediterranean or looking to capture that sophisticated, European flair in your everyday wardrobe, the French Riviera look continues to be a timeless inspiration for fashion in 2024. Here’s how you can achieve this chic, sun-kissed style this year, from clothing choices to grooming tips, so you can look like you just stepped off a yacht in the South of France.

1. Keep It Simple, Yet Sophisticated

The hallmark of the French Riviera style is its simplicity paired with sophistication. Think lightweight, breathable fabrics like linen, cotton, and silk in neutral tones such as white, beige, navy, and soft blues. Opt for tailored but relaxed pieces like crisp white button-downs, well-fitted trousers, and classic chinos. You want to look polished but not overly done.

In 2024, this effortless look is more relevant than ever, with minimalism and sustainability taking center stage in fashion trends. Choose high-quality, timeless pieces over fast fashion to capture that enduring European vibe.

2. Embrace Nautical Elements

A staple of the French Riviera style is the nautical aesthetic. Horizontal stripes, especially in navy and white, are iconic. A striped Breton shirt is a must-have for your wardrobe if you’re aiming for that coastal European look. Pair it with tailored shorts or cropped trousers for a casual yet stylish ensemble that works for everything from brunch to beachside cocktails.

In 2024, the nautical look remains a classic, but with modern updates. Look for eco-friendly fabrics and innovative cuts that bring a contemporary twist to these traditional patterns.

3. Accessorize with Class

To perfect the French Riviera style, accessories are key. A pair of sleek sunglasses, a woven straw hat, and a quality leather belt or loafers can elevate a simple outfit into something that exudes effortless luxury. Don’t forget a classic timepiece—something understated and elegant.

In 2024, accessories are all about mixing timeless pieces with subtle modernity. Think minimalist sunglasses, refined leather goods, and functional, high-end watches that combine style with practicality.

4. Grooming: Effortless Hair and Skin Care

Looking like you just stepped off a yacht means not only dressing the part but grooming like a European. Your hair should look naturally windswept—relaxed yet styled. This is where Simpletics Sea Salt Spray comes in. Our all-natural formula gives your hair that textured, beachy look, perfect for mimicking the breezy, laid-back style of the French Riviera. Spray it onto damp hair, scrunch, and let it air-dry for effortless waves and texture that feel natural.

For skin, keep it fresh and healthy. The French Riviera is known for its sunny climate, so a good SPF is essential. Combine that with a lightweight moisturizer for glowing, sun-kissed skin.

5. Footwear: The Perfect Balance of Casual and Chic

Footwear on the French Riviera strikes a balance between comfort and class. Leather loafers, espadrilles, and sleek white sneakers are go-to choices. These shoes transition seamlessly from day to night, whether you’re walking the marina or heading to an upscale dinner. Opt for neutral colors that easily match the rest of your wardrobe.

In 2024, we’re seeing more men embrace sustainability in their footwear choices, opting for high-quality, long-lasting materials like leather or eco-friendly fabric alternatives.

6. Elevate with Light Layers

Even in warm weather, the French Riviera style calls for light layers. A fitted blazer or a lightweight jacket in linen or cotton can add structure to your outfit while maintaining that easy-going vibe. This year, consider adding layers in soft, muted colors like pale blues, dusty pinks, or off-white, giving your look a touch of modern sophistication.

Conclusion: Capturing the French Riviera Style in 2024

Getting the French Riviera look in 2024 is about embodying effortless elegance, blending timeless pieces with modern updates. Prioritize quality over quantity, and aim for a relaxed, yet polished appearance. With a focus on neutral tones, nautical influences, and minimalistic grooming, you'll capture that classic European style with ease.

For the perfect finishing touch, don’t forget Simpletics Sea Salt Spray to achieve that windswept, beachy hair look that’s both natural and stylish—completing your Riviera-inspired transformation.